New Digital Currencies. What does this mean for politics?
The expansive rise of cryptocurrencies is one way the market is responding to recent hacking attempts and data breaches. In simplistic terms, the idea …
Updated Security Requirements
Unless you’ve been living under a rock, you know how much the ability to secure data can influence and potentially wreck your campaign. Threats …
Why You Should Be Crowdfunding
Like raising a child, raising money takes a village, or better yet, a global online community. But crowdfunding is about more than numbers. It’s …
The One-Day Online Fundraiser
The one-day fundraiser is far from a new idea. In the real world, we see these all the time. From silent auctions to golf …
Avoiding Donor Fraud
It may seem like a strange problem to encounter. Why would anyone make a fake donation to a charity or political campaign? Put another …
Better Online Fundraising with A/B Testing
We’ve all heard the colorful proverb about assumption and its children. As fundraisers, we make assumptions every day about current and potential donors, what …
Showing Your Work
Often the biggest obstacle for potential donors is understanding where the money goes, how it will be used, and how much of it will …
What Fundraisers Can Learn from Video Games
There was once a time when video games were mostly just frustrating. Scripted, predictable, jump-here-jump-there games populating now mostly extinct arcades. Their sole purpose …
Content Fundraising Online
Fundraising has a lot to learn from content marketing. Content marketing is all about placement, timing and tone. The idea behind content marketing is …
Prospect Research for Online Political Donors
Whether you’re new to fundraising or an old hand, there’s a good chance that prospect research is an everyday task for you or your …